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Move beyond the cookie.

move beyond the cookie.

Published By: Research Desk Released: Jan 22, 2021

Identifying digital device users is the backbone of most digital advertising practices today, from segmenting and targeting to measurement and attribution. And now, the identifiers that marketers and ...

IDC Analyst Connection: Why IT Should Care About Data and Content Equally

idc analyst connection: why it should care about data and content equally

Published By: Research Desk Released: Jan 22, 2021

The bar for customer experiences continues to rise. And as organizations evolve to deliver true omnichannel experiences, IT is being asked to take on increasingly strategic roles in supporting end-to-...

Jumpstart Your Revenue Growth

jumpstart your revenue growth

Published By: Research Desk Released: Jan 22, 2021

Businesses are 67% better at closing deals when their marketing and sales teams are aligned. With six simple steps from Marketo Engage, you too can increase revenue, improve teamwork across department...

Build an Irresistible Commerce Experience

build an irresistible commerce experience

Published By: Research Desk Released: Jan 22, 2021

People buy experiences, not products. Returning customers are likely to spend 67% more on a company’s products and services than those who are new. With 80% of future profits coming from just 20% of...

The Future Of Marketing of Creative

the future of marketing of creative

Published By: Research Desk Released: Jan 22, 2021

While marketing teams swim in a sea of data and information, the future depends on creativity. Establishing a culture of human ingenuity gives purpose to data intelligence, transforms your team, and e...

Conteúdo para todos

conteúdo para todos

Published By: Research Desk Released: Jan 20, 2021

Veja como os líderes de mercado encaram a experiência do consumidor. Acesse o estudo completo sobre como melhor entregar conteúdo e experiências para clientes ágeis....

Amadureça suas práticas de IA para promover o crescimento

amadureça suas práticas de ia para promover o crescimento

Published By: Research Desk Released: Jan 20, 2021

Aprenda os desafios atuais que os varejistas enfrentam ao criar bases de automação e explore casos de uso de inteligência artificial. Descubra como ações concretas ajudam os varejistas a supera...

Conteúdo para todos

conteúdo para todos

Published By: Research Desk Released: Jan 20, 2021

Veja como os líderes de mercado encaram a experiência do consumidor. Acesse o estudo completo sobre como melhor entregar conteúdo e experiências para clientes ágeis....

10 previsões para a próxima década de analytics

10 previsões para a próxima década de analytics

Published By: Research Desk Released: Jan 20, 2021

Em 10 anos, a IA transformará a análise de dados e catapultará algumas empresas para o sucesso....

GUIA DE SOLUÇÕES DO THE CMO CLUB E ADOBE

guia de soluÇÕes do the cmo club e adobe

Published By: Research Desk Released: Jan 20, 2021

¿Cómo puede su empresa hablar con los clientes? Entrevistamos a ejecutivos de marketing para comprender los desafíos de CX. Estos son lo que encontramos....

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