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7 requirements of a next generation dam 2018
Sponsored by:
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Published By:
Research Desk
Released:
Oct 14, 2019
A next generation DAM can meet today’s overwhelming content demands and avoid a rupture in the customer experience. The number of digital assets required to support all the digital experiences th...
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jumpstart your revenue growth
Sponsored by:
Adobe
Published By:
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Released:
Sep 24, 2019
Businesses are 67% better at closing deals when their marketing and sales teams are aligned. With six simple steps from Marketo Engage, you too can increase revenue, improve teamwork across department...
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forrester email marketing can launch customer obsession
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Published By:
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Released:
Aug 26, 2019
Email provides the wedge into customer-obsessed marketing Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the cus...
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forrester wave: customer analytics solutions
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Released:
Aug 26, 2019
Forrester names Adobe as a Leader in customer analytics, according to the Forrester Wave: Customer Analytics Solutions, Q2 2018 report. • We’re a Leader. But we won’t stop there. Adobe Analyt...
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best practices for using 2nd and 3rd party data
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Released:
Aug 26, 2019
Learn best practices for taking inventory of first-party data, and using second- and third-party data to fulfill programmatic campaigns and achieve digital marketing goals. • Define your team’s...
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winning with superior customer experiences
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Published By:
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Released:
Aug 26, 2019
Across every industry, many of the world's best and fastest-growing brands are using Adobe Experience Manager to deliver personalised content accurately and on time. 86% of buyers will pay more for...
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how smart businesses use data to empower the entire organization
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Published By:
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Released:
Aug 26, 2019
Data is a company’s most valuable asset. Just look at Forbes’ World’s Most Value Brands list. No longer is a company’s worth evaluated by its tangible assets — data has changed all of that. ...
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how to select the right cms
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Published By:
Research Desk
Released:
Aug 26, 2019
An excellent CMS solution provides your business with the flexibility to grow into a broad experience delivery platform. It should enable your business to scale and add new capabilities as it grows, a...
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evolution of the dmp
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Published By:
Research Desk
Released:
Aug 26, 2019
To achieve personalization at scale, brands need to develop a better understanding of each customer they interact with, and that’s all about combining all the data they collect from every available ...
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customer analytics: the 20 attributes that lead to business success
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Published By:
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Released:
Aug 26, 2019
Why data-driven businesses stand out from the crowd. Enterprises need to become more data-driven by using more mature analytics tools to stand out from the crowd Smart, effective customer analyt...
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